Hey. Hey, friend! Yes, you, friend. I know you got that coupon in the mail for 5 free sheets of prints from the major chain store photo studio. I know the price is a hard one to beat. I also know your friend Betty just got a brand new little DSLR camera and said she would do your pictures ….for $25. Well I’m here to help you migrate into the world of custom photography and help you understand why choosing a custom photographer is the way to go. Why it is priced a bit more than the major corporation or your picture taking loving friend. Custom photography is an investment but there is reasoning on why it is.
Custom photography is just that. It is a custom experience. Plain and simple. Hiring a photographer for your newborn session, family session, child’s birthday pictures, holiday photos, etc., isn’t just about hiring a photographer. It’s about the experience. When you hire a professional photographer to capture these memories, you are guaranteeing a unique experience. From the first correspondence until those products are in your hand (and thereafter), your experience will be one designed completely to you. What do you envision for your dream session? Most likely when choosing a professional photographer, your images will be one of a kind. Everyone’s sessions are different. Every family wants something a bit different. And yours will be true to yours and your story. Choosing custom photography helps ensure a truly one of a kind experience with memories that will last a lifetime, unlike the standards of chain photo studios.
Most professional photographers are a one-man shop, small business owner. Many have children and a family of their own. We are paying our own taxes, insurance, software, website up-keep, marketing, equipment, office supplies, back up systems, gas, mileage, props, etc. Whatever is left over after that is our salary. Supporting small businesses helps out families like you and me. It fuels entrepreneurship, creating a supportive community. Small businesses care about YOU! With a small business you are never just another number. I have SO many clients that have turned to friends by the pure fact of the one on one we have during the experience of designing your session to delivering final product. Supporting small business helps fuel energy into your town or city, giving it character.
With the recent digital camera explosion, why should you choose custom photography? A smart phone or camera does not make a smart photographer. Not only do we, as professional photographers, invest thousands and thousands of dollars into professional grade equipment, we also invest time and money into education. We are educated in our craft. Anyone can own a camera. Anyone can press the shutter and get a lucky shot. But not everyone has the educational background or experience like professional, custom photographers do. We are constantly learning. Constantly indulging more and more in the art of photography. Many photographers spend years from the time they purchase their first DSLR to when they legitimately open a business. Low light situations, quick moving action shots or running toddlers may be difficult for the amateur shutterbug, but pros know how to capture every moment. This will ensure that no matter what the situation given, you will still get the absolute best. We bring a creative eye and an artistic vision to the table that can’t be bought at an electronics store or found at the major chain photo studio.
Go pro, choose custom but, do your research. Every photographer has a different eye and style. Choose one whose work you love. Ask them questions. I promise they are more than happy to answer any questions or concerns you may have. They will design and plan your dream session, that will give you years and years of tangible memories to be passed down to generations. They will help you know you made a great decision in jumping on the custom photography bandwagon!
This past week I had a session with a client of mine whose family was in town for spring break. Her mom wanted some beach pictures since the entire family was together in Virginia Beach. I sent her gallery last night and received a text message shortly after saying, “My mom has tears over these photos!” “She keeps saying how thankful she is to have these and how happy she is : ) me too!!”
I can’t even tell you what that does to my heart. THIS is why I do this. Being able to create this for someone is truly amazing.
I honesty adore my clients and everyone who is a part of my Nicella Photography family. I love my repeat clients who have been with me from the beginning and the fact I have watched your children grow. I adore every new person I meet and continue to work with. I love the referrals sent my way and the new requests just by someone finding me on google. I am blessed to live in a vacation area where I get to meet people from all over the country who choose me to photograph their family getaways! I really could not be more thankful. Thank you all so much for being a part of this and choosing custom photography. From my family to yours. <3. xo.
